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Latest revision as of 21:31, 17 June 2025

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He leads a group of media technique, media preparation, media buying and media execution experts that collaboratively ensure that campaign goals are accomplished in order to make best use of roi and interactions. Lauren's job in digital and media began in the 90's, just as digital became a practical advertising channel.

While at Underscore, she invested three years educating Search Engine Marketing at the WSE College in Krakow. Among her favorites memories of operating at Underscore was years ago, when they identified exactly how to map Nielsen information to Yahoo's audience base and show out ROI from digital media to retail purchase.