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Fortress Surgeon Digital Marketing, a surgeon electronic advertising company, announces an increased SEO service for plastic surgeons, focusing on online exposure, client involvement, and method development. In her previous function as VP of Biddable Media Daga focused on the advertising and marketing of health and wellness & wellness brand names with all lifecycle phases: starting from professional trial recruitment projects, via the pre-launch market-shaping, launch and advertising phase, finishing with patent expiration and advertising and marketing sunsetting.
A 25-year expert in the healthcare advertising and marketing space, Tracey started her career as a company account individual for a selection of pharma brand names and later headed the advertising and marketing initiative to introduce a first-of-its kind website in the eyewear and eyecare space.
It was these very early tests that drove Underscore's focus on data driven programs and ROI dimension, a basic distinction in the sector. She thinks Underscore is the version for how media and advertising companies should, and will, progress in the future.
While at Underscore, she invested three years showing Internet search engine Advertising at the WSE College in Krakow. Among her faves memories of working at Underscore was years earlier, when they figured out just how to map Nielsen data to Yahoo's audience base and verify out ROI from electronic media to retail purchase.