Social Media SMM

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Fortress Surgeon Digital Marketing, a specialist digital marketing agency, reveals a broadened search engine optimization service for plastic surgeons, focusing on online exposure, individual interaction, and practice development. Lauren's focus on ROI and passion for locating the crucial details that change campaigns from good to excellent include developing a grand range multivariate examination structure utilizing fractional factorial evaluation for recognizing ROI possibility in digital media throughout Pfizer Rx brands within the Pfizer for Living portfolio, and developing a forecast method for predicting ROI before media financial investment.

A 25-year expert in the health care marketing and advertising space, Tracey started her occupation as a firm account person for a range of pharma brands and later led the marketing initiative to release a first-of-its kind website in the eyeglasses and eyecare area.

It was these very early tests that drove Underscore's concentrate on data driven programs and ROI dimension, an essential differentiation in the market. She thinks Underscore is the version for just how media and marketing companies should, and will, develop in the future.

While at Underscore, she spent three years teaching Internet search engine Advertising and marketing at the WSE University in Krakow. Among her favorites memories of working at Underscore was years earlier, when they found out just how to map Nielsen data to Yahoo's target market base and verify out ROI from electronic media to retail acquisition.