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Citadel, a specialist electronic advertising and marketing company, announces a broadened search engine optimization service for plastic surgeons, focusing on on-line exposure, patient interaction, and practice growth. In her previous function as VP of Biddable Media Daga focused on the advertising of health & health brands with all lifecycle stages: starting from scientific trial recruitment projects, through the pre-launch market-shaping, launch and marketing phase, ending with patent expiration and advertising sunsetting.
One of the things Martin takes pleasure in most concerning his role is the chance to study and understand the nuances of both brand-new and established markets, and through expanding his understanding of them try to find the Holy Grail of product-market fit.
He leads a team of media strategy, media planning, media buying and media implementation professionals that collaboratively guarantee that campaign goals are accomplished in order to take full advantage of roi and interactions. Lauren's profession in electronic and media started in the 90's, equally as electronic ended up being a viable advertising and marketing channel.
While at Underscore, she spent three years educating Online search engine Advertising at the WSE College in Krakow. Among her favorites memories of working at Underscore was years earlier, when they identified exactly how to map Nielsen data to Yahoo's audience base and prove out ROI from Fortress Surgeon Digital Marketing media to retail acquisition.