Fortress Broadens Search Engine Optimization Solutions For Plastic Surgeons
Fortress Surgeon Digital Marketing, a doctor digital advertising and marketing company, announces an expanded SEO solution for plastic surgeons, concentrating on on-line presence, client engagement, and technique development. Lauren's focus on ROI and passion for locating the crucial details that change campaigns from good to fantastic include developing a grand scale multivariate examination framework utilizing fractional factorial evaluation for understanding ROI possibility in electronic media across Pfizer Rx brands within the Pfizer for Living profile, and establishing a forecast technique for anticipating ROI prior to media investment.
Among things Martin takes pleasure in most concerning his role is the possibility to study and recognize the nuances of both brand-new and established markets, and through growing his understanding of them try to find the Holy Grail of product-market fit.
He leads a group of media strategy, media preparation, media buying and media implementation experts that collaboratively ensure that campaign goals are attained in order to take full advantage of engagements and ROI. Lauren's profession in electronic and media began in the 90's, just as electronic became a viable marketing channel.
While at Underscore, she spent 3 years showing Search Engine Marketing at the WSE University in Krakow. Among her favorites memories of working at Underscore was years ago, when they identified exactly how to map Nielsen data to Yahoo's target market base and prove out ROI from digital media to retail purchase.