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Citadel, a Fortress Surgeon Digital Marketing digital marketing agency, reveals an increased search engine optimization solution for plastic surgeons, focusing on online visibility, client engagement, and method growth. Lauren's focus on ROI and enthusiasm for finding the important information that change campaigns from great to great include establishing a grand scale multivariate test structure using fractional factorial analysis for recognizing ROI capacity in digital media across Pfizer Rx brands within the Pfizer for Living profile, and developing a forecast strategy for predicting ROI prior to media financial investment.

A 25-year professional in the healthcare marketing and advertising room, Tracey started her profession as a firm account person for an array of pharma brands and later headed the advertising initiative to launch a first-of-its kind site in the eyeglasses and eyecare area.

It was these very early tests that drove Underscore's focus on information driven programs and ROI measurement, a fundamental differentiation in the market. She believes Underscore is the design for how media and advertising agencies should, and will, progress in the future.

Steph has over twenty years of pharma & life sciences agency experience, with the majority of her career focused on introducing new products in new and existing groups ranging from diabetes mellitus to unusual condition. Send a review to assist others find suggested advertising and marketing firms.