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Fortress Surgeon Digital Marketing, a doctor digital advertising and marketing agency, introduces an expanded SEO solution for cosmetic surgeons, concentrating on on-line visibility, patient engagement, and practice development. Lauren's concentrate on ROI and passion for locating the essential information that change projects from good to wonderful include creating a grand scale multivariate test structure using fractional factorial analysis for comprehending ROI capacity in digital media across Pfizer Rx brands within the Pfizer for Living portfolio, and establishing an estimate strategy for forecasting ROI before media financial investment.
A 25-year expert in the medical care advertising and marketing room, Tracey began her job as a firm account person for a variety of pharma brand names and later spearheaded the advertising and marketing effort to release a first-of-its kind site in the eyeglasses and eyecare space.
He leads a group of media strategy, media planning, media purchasing and media execution professionals that collaboratively guarantee that project objectives are attained in order to take full advantage of roi and involvements. Lauren's career in digital and media started in the 90's, equally as digital ended up being a sensible advertising and marketing network.
While at Underscore, she invested 3 years instructing Internet search engine Advertising and marketing at the WSE College in Krakow. One of her favorites memories of working at Underscore was years ago, when they found out exactly how to map Nielsen data to Yahoo's target market base and verify out ROI from electronic media to retail purchase.